Who, What and Why You Need a User Experience Design Team

We often get contacted by potential customers that know they need some kind of help designing their software product or website – but they aren’t always sure how a UX Team fits in. Sometimes a client may have their own development team that they have been trying to stretch into UX designers. Others have a graphic design team that they have been leaning on to fill the role of a UX Team. The most common tipping point that causes a client to finally reach out for help is when their product is either found to be unusable by its users or their site is not converting visitors into paying customers.

To help provide some guidance on who, what and why you may need a user experience design team, I’ve compiled the following from personal experiences we’ve had with our clients. Read more

To See “The Big Picture”, Sometimes You Need To Draw A Big Picture

To truly understand and design the best possible information architecture for an app or website, find the biggest whiteboard in your office and start drawing.

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Facebook's redundant Comment buttons

Facebook Iterates Their Design. So Should You.

I just revisited a tweet I posted 300+ days ago, about Facebook’s redundant use of comment buttons, which I felt should be removed because the buttons cluttered the screen and carried too much visual weight. Read more