Don’t Guess, Test.
To understand what our Usability Testing services are all about, let’s start by letting you know what they are not. They are not about spending weeks recruiting users and observing them in a one-way mirrored room while we burn through your entire budget. Our Usability Tests typically involve 3-5 users for about 20 minutes each. Sometimes we bring them into our office. Sometimes we conduct web conferences and point them to a test site. Since the primary goal is to learn how real people use something before it is developed, it doesn’t take much effort to gain a whole lot of valuable knowledge. To us, a great-looking screen that is difficult to use is a bad design.
The first thing we need to do is set the expectations for what knowledge do we expect to gain. Then, since we know it is far more important to rely on what users do rather than what they say, we:
- Create a test script
- Develop a prototype
- Ask users to:
- Observe what they are looking at
- Attempt to perform key tasks
- Interact with functionality
- Interpret label names
Finally, we compile the results, look for commonalities and patterns, present our findings and make our recommendations.