
Services Focused On Creating An Evidence-based User Experience
All our services come with a dedicated team of designers and/or developers – depending on your needs. In addition, each of our services can either be combined into an end-to-end solution or performed individually as one-off, smaller projects.
Before we start designing, we need to know who we are designing for. During our Learning phase we concentrate on gathering data and knowledge about your users so that all our design decisions are centered on the needs of your users and not our opinions — or yours.
TEAM WORK SESSIONS
Working together to transform and shape ideas into tangible, meaningful and usable products.
RESEARCH
How competitors, innovators, stats, support calls, surveys and more can inform our designs.
USER SHADOWING
In the trenches with your users to learn how their daily tasks can be improved with a better UX.
Once we have a good understanding of who we are designing for, we can start design the User Experience. Everything from how a user navigates from point A to point B to sketching out key screen designs in wireframe form happens during this phase.
INFO DESIGN
Getting from ‘Point A’ to ‘Point B’ on the path of least resistance.
WIREFRAMES & MOCKUPS
Easy-to-edit screen designs to quickly define and refine the user experience.
Once we feel confident in our design direction, we will prototype the User Experience so that users can interact with it. At this point the software will look, feel, and behave like the real end-product. It will even be developed using the selected front-end technology — except none of the back-end development is needed yet. We want to make sure our design is great before you invest in making it all function. Developing a software product without a prototype is like building a house with out blueprints. It can be done but it’s guaranteed to cost you more money to fix or rebuild sections and it definitely won’t live up to what you had envisioned.
VISUAL DESIGN PROTOTYPES
Because the Visual Design of your software product has a direct impact its User Experience and brand impression.
FUNCTIONAL FRONT-END PROTOTYPES
Before you invest in building your software, prototype it, test it, and refine it.
Our Optimizing phase is when we test our designs to uncover potential design flaws or opportunities to further optimize the User Experience — again, BEFORE it is fully developed. The reason why this phase is so critical is because this is when all opinions about the design are taken off the table and decisions start to get made based on data and test results.
Usability Testing
Remove the guess work and assumptions when it comes to your software product’s usability.
UX Audits
Let our team of UX experts perform a complete audit of your software product or website.
A/B Multivariate Testing
Tests different design variations to see which design performs best.
Conversion Rate Optimization (CRO)
Optimize your conversion rates using a proven, scientific formula.
It used to be that development was the riskiest part of making software but now that we have our tested design and our front-end assets, development is a no-brainer! We truly believe in utilizing people for their strengths and not trying to make people do things they are not meant to do. That’s why we make everything the users see and interact the job of our UX designers and everything that involves making it all work the job of the developers. We also found that most developers don’t want anything to do with HTML or CSS as much as UX designers don’t want anything to do with data models and back-end coding.
Agile Software Development
Front-end and Back-end Software Development Services.
Recent UX Design and Development Projects
We design and develop software and website user experiences for a wide-range of clients in many different industries.
