With AI-assisted Research (AIAR), we work smarter to deliver intuitive, accessible, and user-centered digital experiences—driven by data and designed with purpose.
Utilizing AI as our assistant, we will create a customized research plan, uncover what users need, how they behave, and where the challenges are—laying the foundation for smarter, more intuitive design.
Usability testing helps us evaluate how real users interact with our designs. We uncover pain points, validate assumptions, and identify areas for improvement. This iterative process refines the design and ensures that the final product meets user needs and expectations.
Conducting in-depth evaluations to ensure digital products are inclusive, user-friendly, and fully compliant with accessibility standards, enhancing usability for individuals of all abilities.
UX Team applies AI in a controlled, security-first manner to ensure client intellectual property and sensitive product information remain protected at all times. We use secure workflows, limit the exposure of proprietary data, and follow strict internal protocols that prevent confidential materials, source content, or unreleased product details from being shared with public AI systems. AI is used to accelerate research synthesis, pattern detection, and usability analysis—not to replace human judgment or access client-owned assets. This approach allows us to harness the speed and efficiency of AI while maintaining the confidentiality, ownership, and integrity of our clients’ IP and digital products.
Trusted by leading companies to uncover insights and create user-centered experiences.
Data-driven research is the foundation of exceptional user experiences. Understanding user behaviors, pain points, and needs leads to more intuitive, accessible, and high-performing digital products.
70%
online businesses fail
Source: Nielsen Norman Group
5x
return on investment
for every dollar spent on UX research, reducing costly redesigns.
Source: Nielsen Norman Group
85%
UX issues
can be detected by conducting usability testing early in the design process
Source: Nielsen Norman Group
Enterprise software requires a specialized approach. One that supports multiple roles, complex workflows, and high-stakes decisions. We get UX right by deeply understanding your systems, the people who use them, and the environment they operate in through our Evident™ approach that supports:
Data-driven decisions
Complex workflow solutions
Cross-disciplinary collaboration
Adaptable frameworks
Scalable software solutions
We help you make informed design decisions by uncovering real user needs, pain points, and behaviors. Our research-driven approach ensures your product is not only intuitive but also optimized for engagement, accessibility, and conversion.
We’ve conducted 5,000+ hours of in-depth research across industries, uncovering valuable user insights.
With 500+ user interviews, user shadowing and surveys, we capture real user needs to inform data-backed design decisions.
Our UX Research Plan includes user personas, journey maps, usability testing reports, and prioritized recommendations for actionable improvements.
15+
100%
200+
90%
