The concept is simple enough: Take the time to do something right the first time and you will inevitably complete the task faster and better than if you rushed to “just get it done”. Read more
It seems almost impossible for most software and website companies to resist the urge to add the kitchen sink of features and functions to their products. To this, I say, “Stop the madness!” Read more
Focus Groups and Usability Tests are often mistaken as being the same thing when in reality they really could not be more different. So, before deciding which to use, it is very important that all parties involved are on the same page in regards to the differences between each test and the expectations of what you are looking to get out of each.