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UX insights, trends, and best practices

The Business Case for Accessibility
Make sure your design system includes all the essentials to help your team create a strong and cohesive framework with our checklist.
Recent posts

3 reasons why you should never design software as if you are the user
We get this one a lot. A client wants us to design their software but they don’t think we need to involve their users in the process because they say “I’m a user – so if I like it and I can use it, my users will too.”

How Elon Musk’s 5-Step Process Applies To Software Development
In this fantastic interview, Elon Musk breaks down a 5-Step Process that we feel should be applied to designing and developing software.

How we’d make it better: Microsoft Teams
UX Team looks at specific ways we would make the Microsoft Teams user experience better with features such as a “You’re Muted!”, “Call Selected People”, “Links”, and more.

How we’d make it better: Spotify (Vol. 1)
UX Team looks at specific ways we would make the Spotify User Experience better. Most of it has little to do with the User Interface design — but all of it has to do with the User Experience

“Usability testing” continues to be confused with “user feedback” and other “testing”
Not only do people confuse Focus Groups with Usability Testing but many also confuse User Feedback and even QA Testing with Usability Testing.

This Google Ads #UXFAIL is costing customers thousands of dollars
We don’t want to look like we’re picking on Google – but this UX Fail is actually costing businesses hundreds, if not thousands, of dollars each month.

Key elements to include in your design system
Make sure your design system includes all the essentials to help your team create a strong and cohesive framework with our checklist.

Why UX refinements are needed during development
Discover why refining the user experience during development is essential to aligning the final product with the expectations established during the design phase.

Unwrapping our Figma Wishlist 2025
Our wishlist of features Figma gave us and ones we hope to see in 2025.

Managing your design files for a smooth development handoff
Managing your design files for a smooth development handoff Creating a well-organized and efficient design process is the key to ensuring a smooth handoff of

Top 10 ways to scare a UX designer
In this list, we explore the Top 10 Ways to Scare a UX Designer. From the horrors of Comic Sans to the terror of tiny clickable targets, these scenarios are every designer’s worst nightmare and will send shivers down the spine of any UX professional.

Top tools for assessing accessibility
Ensuring accessibility is a crucial aspect of creating inclusive and user-friendly digital products.