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Why UX Research is Crucial When Updating Legacy Software
Modernizing legacy systems isn’t just about cleaner code or faster performance—it’s about designing for people.
Why UX Research is Crucial When Updating Legacy Software
Modernizing legacy systems isn’t just about cleaner code or faster performance—it’s about designing for people.
Recent posts
User shadowing on the trading floor at Morgan Stanley
I spent a good amount of time shadowing users in the trenches, on the Morgan Stanley trading floor. My job was to not only observe
Why you need a UX team (Part 5)
Often times, during UX activities, we uncover flaws in our client’s business that they were unaware of.
Why you need a UX team (Part 4)
When your users or customers use your product, they do not think about how well the code was written — they think about performing tasks.
But first, prototype – correcting mistakes before they’re made
Sometimes ideas sound great in theory, but don’t work well in practice. That’s why prototyping with actual users is essential.
If you’re not A/B Testing, you’re already losing money
What would a 46% increase in conversion rates mean for your business? These are the types of real results that can be achieved through A/B
Why you need a UX team (Part 3)
In Part 3 of this series on “Why You Need a UX Team”, we run through all the activities that a UX Team may perform