Blog
UX insights, trends, and best practices
The Business Case for Accessibility
Make sure your design system includes all the essentials to help your team create a strong and cohesive framework with our checklist.
Recent posts
3 reasons why you should never design software as if you are the user
We get this one a lot. A client wants us to design their software but they don’t think we need to involve their users in the process because they say “I’m a user – so if I like it and I can use it, my users will too.”
How Elon Musk’s 5-Step Process Applies To Software Development
In this fantastic interview, Elon Musk breaks down a 5-Step Process that we feel should be applied to designing and developing software.
How we’d make it better: Microsoft Teams
UX Team looks at specific ways we would make the Microsoft Teams user experience better with features such as a “You’re Muted!”, “Call Selected People”, “Links”, and more.
How we’d make it better: Spotify (Vol. 1)
UX Team looks at specific ways we would make the Spotify User Experience better. Most of it has little to do with the User Interface design — but all of it has to do with the User Experience
“Usability testing” continues to be confused with “user feedback” and other “testing”
Not only do people confuse Focus Groups with Usability Testing but many also confuse User Feedback and even QA Testing with Usability Testing.
This Google Ads #UXFAIL is costing customers thousands of dollars
We don’t want to look like we’re picking on Google – but this UX Fail is actually costing businesses hundreds, if not thousands, of dollars each month.
The 5 best onboarding flows we’ve seen in 2024 so far
Onboarding is a crucial aspect of UX design, which can make or break a product’s success. An ideal onboarding flow strikes the right balance between getting out of the way and teeing up an optimal UX.
What’s in a full UX Audit and why you need one today
Discover the importance of a full UX audit for your software and how they can ensure successful redesigns improve the user experience.
A guide to digital accessibility
Download our Free Accessibility Guide for tips on how to design, develop, and test your product or website to meet accessibility standards.
Free Heuristic UX Audit Checklist
Identify some initial opportunities to improve your software product or website based on established principles, research studies, and best practices.
Unwrapping our 2024 Figma wishlist
Another year has passed, and our list of wishes for Figma has grown. We have been excited to see some of our wishes from 2023 come to life, along with many other helpful features. Figma is great at listening to its users, so we are hopeful going into 2024, our wishlist will be fulfilled.
The power of small UX animations
In today’s digital world, user engagement and satisfaction are key to the success of any application or website. One often overlooked but powerful tool in achieving these goals is the use of small, subtle animations and interactions.