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UX insights, trends, and best practices

The Business Case for Accessibility
Make sure your design system includes all the essentials to help your team create a strong and cohesive framework with our checklist.
Recent posts

Presenting Evidence-Based Design Recommendations
Much the way a prosecutor presents evidence to help a jury reach a verdict, we as designers must present the evidence to support our designs recommendations. However, even if you have ample evidence, you still need to present the evidence in a clear, easy-to-understand manner otherwise you may not win your case.

Your user’s ‘mental model’ may be very different than yours
When we use software, we subconsciously paint a mental model in our heads for how we believe the product should work. A misunderstanding of your user’s mental model could be catastrophic.

2016 Volvo XC60 Dashboard Design #UXFAIL
The design of the 2016 Volvo XC60 dashboard display clearly did not get the meticulous scrutiny it deserved because, when it comes to usefulness and usability, the dashboard readout design fails miserably.

“Where are my YouTube videos?” #UXFAIL
If you’ve ever uploaded a video on YouTube, you may have found it difficult to find that video in your YouTube account later on after you’ve uploaded it. Google “Where are my YouTube Videos?” and you’ll find that this is not a unique ‘user issue’.

Why A Poor ‘Visual Hierarchy’ Will Destroy Your Software’s User Experience
“When everything appears important, nothing is important”. This quote still repeats in my head everyday — and for good reason.

Why the Google places API search failed our usability tests
Whenever we perform usability tests, we inevitably discover something we didn’t expect — which is exactly why we test. Read why our implementation of Google’s Places API for business searches failed our test.

Key elements to include in your design system
Make sure your design system includes all the essentials to help your team create a strong and cohesive framework with our checklist.

Why UX refinements are needed during development
Discover why refining the user experience during development is essential to aligning the final product with the expectations established during the design phase.

Unwrapping our Figma Wishlist 2025
Our wishlist of features Figma gave us and ones we hope to see in 2025.

Managing your design files for a smooth development handoff
Managing your design files for a smooth development handoff Creating a well-organized and efficient design process is the key to ensuring a smooth handoff of

Top 10 ways to scare a UX designer
In this list, we explore the Top 10 Ways to Scare a UX Designer. From the horrors of Comic Sans to the terror of tiny clickable targets, these scenarios are every designer’s worst nightmare and will send shivers down the spine of any UX professional.

Top tools for assessing accessibility
Ensuring accessibility is a crucial aspect of creating inclusive and user-friendly digital products.