Google Trends Shows Dramatic Increase in “UX” Search Terms

While doing some keyword research in Google Trends for our website (which I highly recommend), I discovered a very interesting and dramatic upward trend in the amount of “ux design” searches and “User experience design” topics since 2004. What I think this confirms is that more and more people are realizing just how important the user experience is for their business and products. We’ve certainly noticed it in not only the volume of leads we get but in the quality as well. People are simply more educated and need less convincing that they need to invest in UX in order to produce successful software products and website.

See for yourself: https://trends.google.com/trends/explore?date=all&geo=US&q=ux%20design,%2Fg%2F120_g8jl

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